EPISODE 084: What to do About the Cheap Competition

 If you're just SICK & TIRED 😮‍💨 of dealing with those cheap competitors in your market, LISTEN UP!

Today, Laura & I are discussing what the heck to do when new cleaners are popping up daily & charging $15 an hour [hint: do NOT EVER charge $15 an hour].




While it seems like a major challenge to win your bids in this market, we're going to give you some strategies for competing for business in the cleaning industry. On today's episode, we emphasize the importance of understanding client value, setting appropriate pricing, and building a strong personal brand in this market. In fact, as an absolute branding NERD, I get just a liiiiiittle too passionate during today's discussion. 😅

You'll notice that throughout the episode, we encourage listeners to recognize their worth and the value they bring to their clients, while also sharing insights on how to effectively communicate this value.

But first, MINDSET MINDSET MINDSET. Remeber that you're doing incredible things in this industry! This industry is SO ESSENTIAL. In fact, the Covid pandemic showed us just how essential we are. Don't you forget that you are CHANGING LITERAL LIVES by doing what you do!

ANYWAY.

Clearly, I'm a passionate one. Just listen to today's episode. You'll love it.



You can listen to today's episode on Spotify, YouTube, Apple Podcasts, or wherever you stream your podcasts. Enjoy!

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